Wright Williams & Kelly, Inc. Names
First Member to Advisory Board

Announces Formation of Cross-Industry Strategic Planning Council

October 27, 2003 (Pleasanton, CA) – Wright Williams & Kelly, Inc. (WWK) announced today the formation of a multi-industry advisory board to assist the company in broadening the market focus of its cost and productivity management software tools and consulting services. More importantly, they further announced the appointment of the CEO of a major consumer packaged goods manufacturer to the advisory board.

“The formation of our new advisory board in combination with our aggressive use of outside directors is going to be a major advantage in executing our strategic vision for diversification,” stated David Jimenez, WWK’s President. “The semiconductor and related industries have been the beneficiary of our work over the past decade; now is the time to migrate our expertise to the rest of the manufacturing and assembly industries, regardless of end product or geographic location.”

WWK is a vital resource as its productivity and cost management tools are powerful antidotes to the effects of deflation and the lack of product pricing power. And, in the midst of pervasive overcapacity, WWK’s tools can rationalize capital allocation.

With more than 2,800 users worldwide, Wright Williams & Kelly, Inc. is the largest privately held operational cost management company serving technology-dependent and technology-driven companies. WWK maintains long-term relationships with prominent industry resources including International SEMATECH, SELETE, Semiconductor Equipment and Materials International (SEMI), and national labs and universities. Its client base includes most of the top 10 semiconductor manufacturers and equipment and materials suppliers as well as leaders in thin film record heads, magnetic media, flat panel displays, and solar panels.

WWK’s product line includes TWO COOL® for detailed process step level cost of ownership (COO) and overall equipment efficiency (OEE), PRO COOL® for process flow and test cell costing, Factory Commander® for full factory capacity analysis and activity based costing, and Factory Explorer® for cycle time reduction and WIP planning. Additionally, WWK offers a highly flexible product management software package that helps sales forces eliminate errors in product configuration and quotation processes.

Call today for more information from Wright Williams & Kelly, Inc. Providing software solutions for productivity measurement and enhancement since 1991.



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